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Eyebrows: what are the current trends?

Eyebrows: what are the current trends?

Coralie Techer

Eyebrow trends are constantly evolving, and 2024 is no exception. Let’s take a look at the current trends that are dominating the beauty scene to create flawless and stylish brows.

Long relegated to the background, eyebrows have experienced a renaissance in recent years, positioning themselves at the forefront of beauty concerns. Their impact on framing the face and defining features cannot be underestimated. Indeed, carefully styled eyebrows have the power to transform the look, enhance natural features and bring overall harmony to the face. The year 2024 is witnessing a constant evolution in eyebrow trends, reflecting the diversity of preferences and styles in the world of beauty. The approach is no longer one-size-fits-all; it now adapts to individualities and personal choices.

Fluffy eyebrows, for a relaxed look (our favorite)

Fluffy brows, also known as feathery brows, are the breakout trend that has taken over the beauty world in recent years. This laid-back, natural aesthetic offers a welcome alternative to overly defined, carefully sculpted brows. Characterized by tousled hairs and a fuller look, fluffy brows have the power to bring a touch of effortless chic to your beauty routine.

What is this ?

The essence of this trend lies in brushing and fixing the natural brows upwards, creating an airy and messy texture. This deliberately "disheveled" approach gives the impression that the hairs are left completely au naturel. The goal is to emulate the appearance of a wilder and more assertive hairline, far from strict lines and perfectly defined contours.

How to do it?

The key to achieving fluffy brows is choosing the right tools and techniques. Using a spoolie or brow brush to brush the hairs upwards creates that tousled, airy effect. The idea is to follow the natural direction of the hair growth, and set them with a setting gel, but be careful not to make it too stiff. Fluffy brows frame the eyes beautifully and are totally in line with the general trend towards authenticity and celebrating natural beauty.

An advantage of fluffy eyebrows?

Their ease of maintenance. Unlike more rigorous styles that require constant precision, this trend is more forgiving of small imperfections. This makes it an attractive option for those who prefer a quick and uncomplicated makeup routine.

For us, fluffy brows are more than just a passing fad. They represent a freer, more laid-back approach to beauty, encouraging everyone to embrace their natural hair texture. With a charming simplicity and easy-to-adopt look, fluffy brows are likely to continue to grow in popularity, offering a welcome alternative to the stricter conventions of brow styling.

Also read: Smoky Eye: How to Do a Smoky Eye?

The reign of structured eyebrows

Thick, defined eyebrows remain a timeless trend! They embody a sophisticated aesthetic and give a powerful expression to the face. This trend adored by stars (Kendall Jenner, Kim Kardashian or Selena Gomez) has become a must-have in the world of beauty, because well-defined eyebrows can radically transform the appearance of the face, bringing balance and definition.

What is this ?

The essence of thick and well-defined eyebrows lies in maintaining a natural density, avoiding the artificial look. It is about framing the eyes with eyebrows that are both strong and elegant, creating a harmonious focal point. The key to this trend is to achieve a thickness that suits the morphology of the face, offering a lush appearance while respecting symmetry.

How to do it?

To achieve this look, using specific products is essential. Brow gels, often tinted, can be applied with precision to add definition and lock hairs in place. These gels also help fill in sparse areas, creating an even texture. Another essential tool for thick, defined brows? The brow pencil. It is used to draw sharp lines along the natural contours of the brows, creating a clear and defined outline. This type of pencil allows for precise control, allowing you to refine the shape without sacrificing naturalness.

Good to know: In addition to product application, the grooming process is crucial to maintaining the health and appearance of eyebrows. Waxing or shaping sessions must be carried out with precision to respect the natural shape while removing unwanted hairs.

This trend suits all face shapes and can be tailored to suit individual preferences. Thick, defined brows can add a touch of glamour to an everyday look or heighten the impact of a special occasion makeover.

K-beauty-inspired straight and flat brows

Straight and flat eyebrows, inspired by Asian trends, are increasingly popular in the world of beauty. This unique shape brings an innovative aesthetic, deviating from the traditional curves of eyebrows. This trend, once less widespread in Western cultures, is now gaining ground and seducing many people looking for a bold and more contemporary expression.

What is this ?

The essence of the straight and flat brow is the creation of a horizontal line, eliminating the arched curve associated with other more Western styles. This approach offers a clean and geometric aesthetic, creating a more symmetrical and clean look. Taking inspiration from Korean beauty standards, this brow shape can help soften facial features by adding an extra touch of delicacy.

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A post shared by Song hyekyo (@kyo1122)

How to do it?

To achieve straight and flat brows, subtle touch-ups may be necessary. This often involves carefully plucking unwanted hairs to maintain a straight and even line. Adjustments can also be made by lightly filling in certain areas to ensure perfect symmetry. These touch-ups help to create a flawless line while maintaining the overall look of this particular trend.

The essentials

The use of products such as eyebrow pencils and gels is essential to define and fix this specific shape. The application must be precise to maintain the horizontal line, thus adding a sculptural dimension to the face. The shades used can vary depending on the skin tone and natural hair color, allowing for customization according to individual preferences.

The audacity of bleached eyebrows

The bleached brow trend, often associated with a bold and avant-garde aesthetic, has gained popularity in recent years, as evidenced by the latest SS24 Haute Couture Fashion Week. This unconventional approach involves lightening the natural colour of the brows, creating a striking contrast with the rest of the face. This trend, appreciated for its experimental nature, attracts those looking to push the boundaries of traditional beauty.

How to do it?

Lightening your eyebrows can be achieved in a variety of ways. There are specific eyebrow bleaching products available on the market that allow for a temporary transformation without damaging the hairs. However, if you're afraid to take the plunge permanently, the trend can also be experimented with in a more temporary way with makeup products such as light-colored eyebrow gels and pencils.

Good to know: It’s important to note that this trend may not be for everyone. The choice to bleach your eyebrows often depends on your skin tone, hair color, and personal style. It also requires regular maintenance, as the natural hair regrowth can create an abrupt transition between bleached and untreated brows.

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