Eyelash serum is a beauty must-have that's a must-have in every beauty routine! It's ideal for lengthening lashes and boosting their growth, but you need to know how to use it correctly to reap all its benefits.

You're bound to have heard of it: in the space of just a few years, the natural eyelash growth serum has become a beauty kit essential. Devilishly effective, its reputation is well established, and many brands now offer their own formulas to give beauty addicts the doe-eyed look they deserve! It's the ideal eyelash regrowth treatment, so you don't have to worry about the condition of your eyelashes. Eyelash serum is particularly recommended for people with thin or naturally small eyelashes, but also for those who have suffered from occasional lash loss.

What's the real use of eyelash serum?

As its name (very often) implies, eyelash growth serum is a beauty care product specially formulated to help regrow eyelashes, but also to enable them to find (or regain) a certain vigor. It's the kind of product you fall for when you're looking for doe lashes without resorting to mascara or aesthetic techniques such as eyelash extensions, false eyelashes or lash enhancement.

Effective care 

Eyelash serum has the advantage of being permanent. Admittedly, you need to follow a rigorous course of treatment (mornings and evenings for an average of 1 month) to obtain convincing results, but these are guaranteed to last a lifetime! To make life easier for everyone, eyelash serum comes in a variety of forms, depending on the brand. While some may offer it directly integrated with mascara (the latter providing a rather practical two-in-one effect), others offer it in most cases as a unique, stand-alone product. Eyelash serum is applied to the base of the upper lashes using a brush with a very fine, supple lead, similar to that of eyeliners. This method is the most effective, as the serum comes into direct contact with the follicles that house the newborn hairs.

How do I apply my eyelash serum?

Applying eyelash serum is an easy part of any morning or evening beauty routine. First and foremost, it's essential to have a clean face, and to apply it to clean eyelids. So remember to remove any traces of mascara or eyeshadow residue from your lashes.

Morning: always apply your serum after cleansing your face, on dry lashes and before applying make-up. You can then apply your mascara without any problem, just leave the serum enough time to soak in the lashes. Once dry, anything's possible!

Evening: after cleansing and applying your skincare routine, you can apply your lash serum. If you've chosen the brush serum, gently sweep it over the base of your lashes, from the inner to the outer corner. Leave to dry before going to bed.

Step by step :

• Make sure your skin is clean: the area around your eyes needs to be thoroughly cleansed. You can use soaps or foams to remove all impurities. If you wear contact lenses, make sure you only put them in once after applying your serum.
• Draw a thin line along the base of your lashes to reach the follicles. In fact, the method for applying serum is the same as for eyeliner. You can also apply it in the evening, after your make-up removal session.
• Allow the serum to dry before applying make-up. Drying time? Just 10 minutes, during which you can put on your jewelry and make-up.

Eyelash serum has the advantage of quickly soaking into the hairs, so it doesn't interfere with your daily routine! You can wear make-up during the day after applying it in the morning, it adapts perfectly to other cosmetic products(eye serum, day or night cream) and doesn't interfere with the wearing of contact lenses. It can also be used as a base for mascara.

For best results, you can apply your serum alternately and differently each time. In the morning, for example, apply the product from the outer corner of the eye to the inner corner. The next day, apply in the opposite direction, allowing the serum to concentrate effectively on all parts of the eye.

Discover the composition of our ROSELASH serum.